Case Studies

 

Ecommerce

We have helped many different Brands improve their online sales. Here are some of the results we have been able to get for past and present clients.

Custom Leather Goods

This purveyor of custom guitar straps, watch bands and belts has had their products featured on some of todays hottest stars and musicians.

The Challenge

Augment their organic online sales with a new paid ads strategy.

The Solution

A sales funnel was set up using Google Search and Shopping campaigns to drive high-intent shoppers to the website. Non-buying shoppers were then retargeted on Meta and Google to make sure minimal sales were lost.

Online ROAS of 4.8x

$37 Cost per Sale over 6 months

Swim & Athletic Wear

This women’s swim and athletic wear company focused on cutting edge fashion for the competitive demographic of 20 to 40 year olds, with aspirations to build a nationally recognized brand.

The Challenge

Grow their ‘new customer’ segment while maintaining a strong connection with exisitng customers on paid channels.

The Solution

Google Search and Shopping campaigns were used to attract new customers by excluding brand search terms, while always on social media was activated to highlight the brand story and unique selling propositions.

Online Sales: 5+x Blended ROAS

45% Returning Customer Rate

$65 New Customer CPA

Professional Skin Care

This salon turned ecommerce company sells some of the top professional grade skin care brands direct to consumers.

The Challenge

Imrove overall ROAS while scaling the budget by 30%.

The Solution

We immediately consolidated campaigns to focus the budget on the top performers. By shifting the budget we were able to drive more sales at a higher ROAS with fewer budget limitations due to limited impression share for some skus.

Increased Overall Sales by 30% YoY

Improved Platform ROAS by 33% (from 3.3x to 4.5x)

Art Prints

This online art store is focused on framed and unframed vintage art prints.

The Challenge

We used Paid Ads to turn this ‘side gig’ into a self-sustaining business.

The Solution

By using Google Search and Shopping Ads we were able to get in front of in-market consumers that are ready to buy. On Meta we targeted interior designers to showcase the unique art offerings they can incorporate in home design and decor.

Increased Sales by 300% over the first 6 months

Achieved an account ROAS of 4x within 6 months.

Mens Big & Tall

T-shirt fashion store focused on big guys with sizing up to 6xl.

The Challenge

After having successfully grown similar brands on Amazon this customer wanted to build a brand specifically for a DTC customer base.

The Solution

Understanding that building a new brand online is challenging, yet knowing that the lifetime value of the customer was high, we focused our strategy on new customer acquisition. Google Search and Shopping campaigns were used to attract high-intent and in-market shoppers to the site where we could educate the consumer on the products unique value propositions. At the same time we built brand awareness and trust by being ever present on social media during the shoppers journey.

Cost of Aquisition $45

ROAS of 2x with New Customers

$850 Lifetime Value of a Customer.

Contact Us

We simplify lead generation so you can focus on growing your business. Our internet marketing experts are always available to assist you with any issues, needs or requests. Even if you’re just looking for some friendly advice, please don’t hesitate to contact us or give us a call.

 

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